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WACC

Weighted Average Cost of Capital — the blended cost of a company’s debt and equity funding.

WACC is the hurdle rate: projects returning less than WACC destroy value even if “profitable.” It is also the discount rate in most DCF valuations.

Example: 70% equity at 12% + 30% debt at 6% after-tax ≈ 10.2% WACC.

FAQ

What is WACC in simple terms?
WACC is the hurdle rate: projects returning less than WACC destroy value even if “profitable.” It is also the discount rate in most DCF valuations.